Digital campaigns are completely omnipresent, incredibly personalized, and, at their best, highly engaging. Digital marketing goes way beyond banners and pop-ups, to encompass all audience engagement and customer relationships across […]
If you are a business professional or an entrepreneur at heart, you know that marketing in the cornerstone to success. In fact, without marketing, in the vast sea of online […]
Video content has been shown to drastically outperform social media posts that only feature text or images in terms of user engagement, retainment, and ROI. Marketers, influencers and posters everywhere […]
Advertising is the intersection between creativity and consumption. If you’re looking for a challenging, imaginative job that could potentially impact the buying habits of thousands or millions of people, this […]
Good news! Cold calling is dead. According to UNC’s Kenan Flagler Business School, more than 80% of decision makers simply won’t take a cold call. Less than 2% result in […]
Podcasts have exploded in popularity in recent years. From widely popular series like Serial and This American Life, to niche products that are tailored for special interest groups, you can […]
Marketing is one of the most lucrative fields that utilizes creative skills. The internet has provided a dynamic platform for marketers, and requires a whole slew of skills that are […]
By some historians’ measure, after the discovery of agriculture, the Industrial Revolution is the most important event in the history of civilization. It introduced the modern capitalist economy, established Great […]
Every company, or even many powerful individuals, need a public relations team. Public Relations differs from advertising and marketing in that public relations gains or creates exposure for their chosen […]
In recent years the influx of data from digital sources, namely search engine queries and social media, have revolutionized marketing. Now, business have a wealth of data on potential consumers. […]
