How Do I Become a Marketing Manager?

In the 18th and 19th centuries, it was the the Industrial Revolution that launched professional marketing. Innovators like Josiah Wedgwood (and hucksters like Timothy Dexter), helped develop standard practices and […]

Tips for Using Linkedin For Self-Marketing

Video content has been shown to drastically outperform social media posts that only feature text or images in terms of user engagement, retainment, and ROI. Marketers, influencers and posters everywhere […]

How to Use the New Linkedin for Marketing

Good news! Cold calling is dead. According to UNC’s Kenan Flagler Business School, more than 80% of decision makers simply won’t take a cold call. Less than 2% result in […]

The 10 Best Podcasts for Marketers

Podcasts have exploded in popularity in recent years. From widely popular series like Serial and This American Life, to niche products that are tailored for special interest groups, you can […]

The Most In-Demand Marketing Skills of 2018

Marketing is one of the most lucrative fields that utilizes creative skills. The internet has provided a dynamic platform for marketers, and requires a whole slew of skills that are […]

Great Marketers of the Industrial Revolution

By some historians’ measure, after the discovery of agriculture, the Industrial Revolution is the most important event in the history of civilization. It introduced the modern capitalist economy, established Great […]